Monday, November 03, 2008

Australia Day?

Well maybe Australian Labor Party Day might be more accurate. As we close in on election day, both parties seem to be ripping off the ALP.

Yesterday National Leader, John Key, launched his new schools policy which he said would "add rungs to the ladder of opportunity". Hmmm now that sounds familiar huh? Well that's probably because the 'Ladder of Opportunity' was Mark Latham's slogan throughout his ill fated 2004 campaign. I know Key is no fan of history, but surely he realises the wheels well and truly came off the 2004 ALP campaign (and Latham's career) not long after launching the catchphrase? Tempting fate a bit...

But anyway Key isn't the only one to be caught red handed stealing pages from the playbooks of recent ALP campaigns. Labour released its new TV ad yesterday, with an unsubtle and very personal - I can't trust you, John Key - message. But again this seemed familiar to many political hacks. Where have we seen a young mother talking direct to camera, criticising a tory leader while feeding their baby?? That's right - Australia!



Still I guess its better than stealing ideas from this guy or this Alaskan candidate. WTF? I know.

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